Having a company innovation day is common nowadays. It is a good opportunity to showcase new products and to position one’s brand as being innovative. How is the SIX Innovation Day different?
Of course, we also wanted to showcase the smart projects and products we are currently working on at SIX. But we created the SIX Innovation Day with the broader intention of creating an innovation community. SIX has a uniquely favourable position in FinTech and the Swiss Financial Center that enables us to connect all the players to create common value. We want to raise awareness for this potential and create new products we can all benefit from. This is also the reason why we opened the previously internal event for clients and partner.
Which program did the participants encounter?
There were many workshops, talks and, of course, the booths for our initiatives. We wanted to inspire, inform, and to show familiar topics in a different light. Generating new knowledge always flows back to increase the quality of our work.
For example, we believe that there is value in having an artist talk to us about value. How we assign value to cryptocurrencies is often not so different from how value is assigned to art. The digital strings of code are worth less than paint on a surface, yet people are willing to pay good money for both. Somewhere value is created. This is a very interesting consideration that can lead to a deeper understanding of what we do. So having Kevin Abosch, an artist known to have tokenised himself on the same stage as our very own Alexander Verbeck, Head Cash Ecosystem at SIX, makes people think. Alexander launched the next white paper in our Picture of the Future series: Future of Money. Both Kevin and Alexander raised questions about future scenarios and needs in the audience. These questions are the fertile ground from which innovative ideas spring.