Founded in 2021 as a joint venture between TX Group, Ringier, Mobiliar, and General Atlantic, SMG Swiss Marketplace Group has rapidly become a household name in Switzerland, operating trusted platforms such as Homegate, ImmoScout24, AutoScout24, Ricardo, tutti.ch, and FinanceScout24. Today’s IPO marks a major milestone in the company’s growth journey, establishing a solid foundation for future initiatives and a strengthened market position.
The issued and outstanding share capital of SMG Swiss Marketplace Group comprises 98,145,200 registered shares, of which 19,629,040 existing registered shares were offered in the IPO. At an issue price of CHF 46.00 per registered share, the placement volume was around CHF 903 million (excluding an over-allotment option of 2,944,353 shares).
The listing enhances the financial flexibility of SMG Swiss Marketplace Group, increases brand visibility, and provides liquidity options for shareholders. The company will be included in the Swiss Performance Index (SPI) family as per 22 September 2025.
SMG Swiss Marketplace Group CEO Christoph Tonini comments: “Today’s listing marks the start of an exciting new chapter for SMG. Our company was founded to bring together Switzerland’s most trusted online platforms and we created one of Europe’s strongest online marketplace portfolios. We have been building on the Swiss digital economy and driving our customers’ success through our digital products and services, innovation and dedication from the start. We are proud to be listed on SIX and look forward to the opportunities ahead as a public company.
Tomas Kindler, Global Head Exchanges at SIX highlights: “It is an honor to welcome SMG into the ranks of Europe’s largest IPOs since 2024 – to sit alongside companies such as Puig, Galderma and HBX. Their IPOs were also hosted at Europe’s listing powerhouse, SIX and BME. As Switzerland’s most popular online marketplace operator, SMG underscores the strength of Switzerland’s digital economy and the attractive growth opportunities the country provides for ambitious companies. On behalf of SIX, we congratulate SMG on this important milestone and wish them continued success as a publicly listed company.”
Further information about SMG Swiss Marketplace Group.