Sunrise is the second largest integrated telecommunications provider in Switzerland, based on revenues in 2014, and the leading alternative operator in both the mobile and landline retail voice markets, with approximately 2.5 million mobile and 0.4 million landline customers respectively as of December 31, 2014. Sunrise is the third-largest landline internet provider with approximately 327 thousand subscriptions and 107 thousand IPTV subscriptions as of December 31, 2014. Sunrise offers a broad range of services, including mobile voice and data, landline voice & other (retail voice, business services and wholesale voice) and landline internet & IPTV, to both residential and business customers as well as to other operators. Sunrise has been consistently innovative, notably through its successful launches of Sunrise Freedom (de-coupling of mobile hardware without fixed contract terms for the mobile service), Sunrise Home (flexible new fixed offering) as well as Sunrise Advantage (convergence offering). These recent innovations underpin Sunrise's commitment to deliver a best-in-class convergent experience. The company markets its services primarily through the Sunrise brand and addresses clearly defined market segments with a multi-brand strategy through the MTV mobile (Young & Youth), yallo, Ortel and Lebara (Ethno) and Business Sunrise brands (business customers).