Inspired by Daniela Ryf: The Staying Power of Cash


Inspired by Daniela Ryf: The Staying Power of Cash

“Cash is King,” is that still true in 2021? One thing is certain: In Switzerland, cash will retain its rightful place. At the same time, many ATMs are no longer being used to their full capacity. Alexander Verbeck, Head Cash Ecosystem in the Banking Services business unit of SIX, is dedicated to provide the Swiss financial center with more efficient options for cash supply. In our podcast, he reveals how he draws inspiration from triathlete Daniela Ryf.

Daniela Ryf is the most successful Swiss triathlete of all time. She has won the Ironman World Championship five times over the middle distance and four times over the long distance in Hawaii - one of the toughest races in the world.

In triathlon, you need stamina, a positive mindset and the will to overcome any obstacle. As an ex-triathlete, Alexander Verbeck knows this very well. These qualities also help him as Head Cash Ecosystem in the Banking Services business unit of SIX. As far as the future of ATMs in Switzerland is concerned, perseverance is also required from him and his team. A long-term change is underway.

Swiss people still use cash frequently, but demand has been steadily declining since 2015. Swiss banks currently still operate around 7,000 ATMs. According to a study commissioned by SIX, an ideal distribution of 2,200 would be sufficient to supply the entire country with cash and even improve cash access for the Swiss population across the country. In the latest episode of our podcast, Alexander Verbeck explains how SIX, together with the Swiss financial center, wants to bring this transformation to the finish line.

Listen to the Latest Episode

In our “Inspired by” podcast series experts from SIX and other representatives of the financial center tell host Hannah Wise about their inspirations. Never miss an episode by subscribing to our podcast via Spotify, Apple or Google.