“Sustainable Investing Has Become Mainstream.”
Dec 18, 2025
An Interview with Andreas Dietrich, Head of the Institute IFZ
A study conducted by the Institute of Financial Services Zug bears it out: Interest in sustainable investing is growing in Switzerland, but knowledge about it remains scant. Andreas Dietrich, Professor of Banking and Finance at the Lucerne University of Applied Sciences and Arts explains which factors drive the market and how banks can better meet the needs of their customers.